SportsJuly 30, 2026
athleisure
ATH-lee-zhur
Definition
A style of clothing that is designed to be comfortable and suitable for both athletic activities and everyday casual wear.
Etymology
The word is a portmanteau created by combining 'athlete' and 'leisure', reflecting the blending of high-performance gear with relaxed, everyday fashion.
In the news
The article uses the term to describe the dominant market trend where functional, comfortable sportswear has become standard everyday apparel, forcing traditional footwear brands to innovate.
Clarks Exposes KES 11,800 Cloud-Like Trainer Disrupting Casual Footwear
Read the full article ↗streamlinefeed.co.ke