BusinessAugust 28, 2026
disincentivizing
dis-in-SEN-tih-vahy-zing
Definition
Discouraging or removing the motivation for someone to take a specific action.
Etymology
Formed by adding the prefix 'dis-' (meaning 'reversal' or 'negation') to 'incentivize', which itself derives from the Latin 'incantare' meaning to stimulate or set in motion.
In the news
The article uses this word to explain that because Novig only offers sports markets, it may discourage potential users who are also interested in trading on non-sports events.
Our picks for the best prediction markets 2026: Reviews of Kalshi, Polymarket, other popular platforms
Read the full article ↗CBS Sports