PsychologyAugust 30, 2026
effacement
eh-FAYS-muhnt
Definition
The act of removing oneself from notice or importance, often by being shy or modest.
Etymology
Derived from the French word 'effacer', meaning 'to rub out' or 'to erase', which comes from the Old French 'face' meaning 'face'. It literally refers to the act of wiping a face away or making something vanish.
In the news
The article mentions that a culture rewarding self-effacement can cause people to over-apologize, as they are taught to downplay their own needs to keep others comfortable.
The psychology of over-apologizing: what genuinely happy people have stopped saying sorry for, and why
Read the full article ↗ScienceBlog.com