BusinessAugust 16, 2026

handcrafted

HAND-kraf-ted

Definition

Made by hand or using traditional skilled methods rather than mass-produced by automated industrial machinery.

Etymology

The word is a compound formed from 'hand' (from Old English) and 'craft' (from Old English 'cræft', meaning skill or strength). It emerged to describe items created through manual skill or individual artistry.

In the news

The article uses the term to highlight the quality and artisanal nature of the pizzas served at the new PizzaExpress location in Aerocity. It emphasizes the brand's commitment to craftsmanship in their food preparation.

PizzaExpress opens its 38th restaurant in India at Aerocity New Delhi

Read the full article ↗

hospitality.economictimes.indiatimes.com

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