BusinessAugust 30, 2026

hashing

HASH-ing

Definition

A computational process that converts data into a fixed-length string of characters, often used to disguise or anonymize identifying information.

Etymology

Derived from the verb 'hash,' which in the context of data refers to the practice of 'chopping up' and rearranging information into a unique signature. It emerged in computing during the mid-20th century to describe efficient data indexing and cryptographic security.

In the news

The article mentions that the FTC has warned that hashed identifiers are not truly anonymous, meaning data treated this way is still subject to privacy regulations.

Cox Media Group faces 20 years of FTC oversight over fake AI listening ads

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PPC Land

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