PsychologyAugust 31, 2026
planograms
PLAN-uh-gramz
Definition
Detailed visual diagrams or maps that show retailers exactly where to place specific products on store shelves to maximize sales.
Etymology
The word is a portmanteau derived from 'plan' and 'diagram', the latter of which comes from the Greek 'diagramma', meaning a geometric figure or mark.
In the news
The article explains that retailers use planograms to execute the 'eye level is buy level' strategy, ensuring high-value items are placed directly in the shopper's line of sight.
The psychology behind your shopping trolley
Read the full article ↗ednews.africa