TechnologyJuly 17, 2026
previsualization
/ˌpriːˌvɪʒuəlaɪˈzeɪʃən/
Definition
The process of creating a preliminary, digital representation or rough mock-up of a film scene before official production begins.
Etymology
The word is a combination of the prefix 'pre-' (before) and 'visualization' (the act of forming a mental image). It entered modern technical usage alongside computer-aided design and digital filmmaking to describe the transition from storyboard sketches to early virtual rendering.
In the news
In this article, previsualization refers to the early planning stages of film production where AI tools are used to help creators conceptualize scenes before full-scale filming starts.
Netflix's 300 AI productions show how fast the technology is spreading through entertainment
Read the full article ↗the-decoder.com