HealthSeptember 4, 2026
promotive
pruh-MO-tiv
Definition
Relating to the encouragement and advancement of positive health status rather than just the treatment of existing illness.
Etymology
Derived from the Latin 'promotus', the past participle of 'promovere', meaning to move forward or advance.
In the news
The Principal Secretary uses the term to describe a healthcare approach that focuses on proactive health education, which is essential to the government's goal of achieving universal coverage.
Kenya: Ministry Explores Partnership with HEALTHY U on Nutrition Awareness
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