BusinessJuly 24, 2026

proptech

PROP-tek

Definition

The application of information technology and digital innovation to the real estate industry to streamline property management, construction, or transactions.

Etymology

The word is a portmanteau of the words 'property' and 'technology', reflecting the industry's digital transformation.

In the news

In this article, proptech refers to the specific digital platforms and technological business ventures that the holding company builds and operates internally to modernize real estate operations.

Miami Real Estate Venture Studio Challenges Traditional Venture Capital Model

Read the full article ↗

The World Property Journal

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