BusinessAugust 18, 2026
retargeting
REE-tar-get-ing
Definition
A form of online advertising that shows targeted ads to people who have already visited a brand's website or interacted with their content.
Etymology
The word is a combination of the prefix 're-' meaning 'again' and 'targeting,' which comes from the word 'target' derived from the Old French 'targe,' meaning a shield.
In the news
In this article, retargeting is mentioned as one of the digital media channels used to deliver the campaign's message to potential customers who have previously engaged with Clearlight's online assets.
Clearlight turns wellness into an investment with new ‘Sweat Equity’ campaign via Hellions
Read the full article ↗Campaign Brief