ClimateAugust 11, 2026
braggawatts
BRAG-uh-wots
Definition
A colloquial, often skeptical term referring to announced energy project capacities that are touted for publicity rather than representing immediate, guaranteed power generation.
Etymology
This is a portmanteau of the verb 'brag' (to boast) and 'gigawatts' (a unit of power). It emerged in energy industry journalism to mock companies that announce massive, unverified project pipelines to inflate their market perception.
In the news
The article uses the term to contrast the speculative, large-scale project announcements in the nuclear sector with the more cautious, tangible deal-making approach of geothermal companies.
Can the advanced geothermal industry follow in Fervo’s wake?
Read the full article ↗Latitude Media